Pantone PMS 322

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Pantone, the fundamental sewers of design souls 45 years ago gave us the Pantone Matching System, “A book of standardized colour in fan format”, first coined by Lawrence Herbert was  describes as a standard language for colour communication across the paths of production, from designer, manufacturer, retailer and finally the consumer. In recognition of this simple idea and its ubiquitous impact SeaVees, “Purveyors Of Califronia Casual”, have released there 09/63 line for the Sping/Summer, after selecting seven “vintage colours” from the Pantone archives said, “epitomizes the cool… of California in 1963”. Personally I just think in 1963 California everybody was all about ice pops and Jolly Ranchers.

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Mikhail Budhai

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